# Measure target-account reach

Use case · Marketing

Canonical page: https://datasdk.ai/use-cases/measure-target-account-reach

Find evidence of overlap between available matches and that list.

## Who this helps

An account-based campaign has a defined list of businesses it hopes to reach.

## How to use it

1. Normalize target domains before comparison.
2. Check matched company domains during the campaign window.
3. Record reached, uncertain, and not-observed accounts separately.

## Illustrative example

A marketer finds several named accounts in the matched sample and passes them for review.

## What to check

Not observed is not the same as did not visit.

## How Data SDK fits

Data SDK connects website visits with available company details worldwide, from startups to larger businesses. Coverage and fields vary. Start free trial opens an email request; terms are confirmed with the team. The full API is coming soon.

These are suggested workflows, not a list of built-in integrations. Use your own approved analytics, CRM, and research process where needed. Matches and fields vary. A company match does not identify a person or prove buying intent.

## Related reading

- [Account-based marketing](https://datasdk.ai/glossary/account-based-marketing): Account-based marketing focuses activity on a selected set of businesses.
- [Target account list](https://datasdk.ai/glossary/target-account-list): A target account list names the businesses a team wants to reach.
- [False negative](https://datasdk.ai/glossary/false-negative): A false negative is a missed detection when the condition is actually present.
- [Review partner referral quality](https://datasdk.ai/use-cases/review-partner-referral-quality): Evaluate the business audience behind an available referral stream.
- [Assess an industry landing page](https://datasdk.ai/use-cases/assess-an-industry-landing-page): Learn whether the page attracts the intended kinds of businesses.
- [Compare two campaign audiences](https://datasdk.ai/use-cases/compare-two-campaign-audiences): Choose what to investigate in each campaign's audience mix.

[Glossary](https://datasdk.ai/glossary) · [Use cases](https://datasdk.ai/use-cases) · [Comparisons](https://datasdk.ai/vs) · [For businesses](https://datasdk.ai/for-businesses) · [For builders](https://datasdk.ai/for-builders)