# Review agency campaign reporting

Use case · Marketing

Canonical page: https://datasdk.ai/use-cases/review-agency-campaign-reporting

Add a business-fit discussion to a campaign review.

## Who this helps

A business wants its campaign reports to explain who was reached, not only how many clicks occurred.

## How to use it

1. Ask for the existing campaign and conversion records.
2. Review the available matched-company sample for the same scope.
3. Discuss whether the audience fits the agreed customer profile.

## Illustrative example

A monthly review includes relevant industries and unknowns alongside spend and inquiries.

## What to check

Company matching supplements reporting; it does not independently validate attribution.

## How Data SDK fits

Data SDK connects website visits with available company details worldwide, from startups to larger businesses. Coverage and fields vary. Start free trial opens an email request; terms are confirmed with the team. The full API is coming soon.

These are suggested workflows, not a list of built-in integrations. Use your own approved analytics, CRM, and research process where needed. Matches and fields vary. A company match does not identify a person or prove buying intent.

## Related reading

- [Ideal customer profile](https://datasdk.ai/glossary/ideal-customer-profile): An ideal customer profile describes the kinds of businesses your offer serves best.
- [Campaign attribution](https://datasdk.ai/glossary/campaign-attribution): Campaign attribution assigns credit for outcomes to marketing activity using a chosen method.
- [Sample bias](https://datasdk.ai/glossary/sample-bias): Sample bias occurs when the measured group differs from the group you want to understand.
- [Review partner referral quality](https://datasdk.ai/use-cases/review-partner-referral-quality): Evaluate the business audience behind an available referral stream.
- [Assess an industry landing page](https://datasdk.ai/use-cases/assess-an-industry-landing-page): Learn whether the page attracts the intended kinds of businesses.
- [Compare two campaign audiences](https://datasdk.ai/use-cases/compare-two-campaign-audiences): Choose what to investigate in each campaign's audience mix.

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